Private Labels Came to Weigh 15% in Total Consumer Goods Sales in 2021, Up 15% on 2020

03.24.2022 By Cristina Roşca

Private labels at end-2021 came to hold a 15.1% market share of overall consumer goods sales, after a 15% increase against 2020, reveals an analysis by market research firm Nielsen.

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Keywords:
private labels
, FMCG
, sales