Kearney: Romanian Clients Are Less Loyal To Traditional Banks Than Their European Peers

09.16.2024 By Ecaterina Craciun

More than two-thirds (73%) of European bank clients have kept their primary account at the same institution for five years or longer, but Romanian clients are less loyal to their bank compared to their European peers, considering that one in five Romanians work with at least three different banking institutions, as per a survey conducted by management consulting company Kearney.

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Keywords:
Kearney
, Romanians
, Traditional Banks
, digital banks