Michelin Looks To Romania For New Investment, But Seeks Incentives

12.07.2011 By Bogdan Alecu

The Michelin group, one of the leading tire manufacturers worldwide, plans to expand production to Eastern Europe, which would serve the European market, through a new investment in a plant in the region. Romania, Hungary, Poland, Serbia and Russia are on the French group’s radar. What could tip the scales in Romania’s favor?

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Keywords:
MICHELIN
, STRATEGY
, INVESTMENT