Edelman: Consumers Expect Companies To Find Solutions To Coronavirus-Led Crisis

04.01.2020 By Ecaterina Craciun

Companies must come up with solutions to help address the societal challenges posed by Covid-19, instead of selling passion or image, and brands play a critical role during this period, as they need to act urgently to address the challenges, as per a survey by Edelman, one of the world’s leading public relations and marketing consultancy companies.

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Keywords:: Edelman; , consumers; , companies; , brands; , solutions; , coronavirus; , crisis

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