Medsana Scraps Unprofitable Subscription Accounts, Switches To Individuals And Insurance

02.13.2015 By Ioana David

Medsana, the first foreign investment on Romania’s healthcare market, reduced the weight of subscriptions in revenue to 33% in 2014 from 40% in the previous year as it deliberately renounced five subscription accounts, Vassilis Chaniotis, the company’s general manager, told ZF.

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Contact: E: newsroom@zfenglish.com (newsroom), marketing@zfenglish.com (Marketing & PR), sales@zfenglish.com (subscriptions)
T: 0040-318.256.431 (Newsroom)
0040-318.256.158, 0040-318.256.408 (Subscriptions Department)
0040-318.256.469, 0040-318.256.470 (Advertising Sales Department)
0040-318.256.427, 0040-318.256.129 (Marketing & PR)

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Keywords:
Medsana
, healthcare
, subscriptions
, expansion