Chain Store Private Labels Account for 14% of FMCG Market

02.14.2018 By Oana Gavrila

Private lable products of large supermarket and hypermarket chains accounted for 14% of the fast moving consumer goods market in 2017, or EUR2.6-2.8 billion, according to Gfk data.

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Keywords:
PRIVATE LABELS
, FMCG
,