L’Oreal Romania: The Market Has Lost EUR100M In Last Four Years

11.24.2011 By Cristina Roşca

The consumption decline and pressures from the economy led to a fall of the cosmetics and care products market from the beginning of the crisis until now, with the market losing nearly 17% of its value, i.e. EUR100 million. Some 50 million products failed to find buyers during this period, says the head of L’Oreal Romania, who is, however, optimistic about 2012.

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Keywords:
LOREAL
, SKIN CARE
, COSMETICS
,