Private Labels On Course For EUR1 Billion Sales In 2011

12.13.2011 By Cristina Roşca

On a retail market where the battle is fought with prices only, the private labels of the major companies, either unknown or avoided by Romanians until not so long ago, are gaining ground so that sales will overshoot the EUR1 billion mark this year.

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Keywords:
RETAIL
, PRIVATE LABELS
, SALES