Sorana Georgia, Billa: There Will Be No More Consumer Spending Spree

09.02.2011 By Cristina Roşca

Sorana Georgia, the new boss of supermarket chain Billa and the only Romanian woman running one of the 15 largest local retail networks, is thinking out the next moves for Billa like a “chess player.” Regarding her leaving Marionnaud perfume shops for one of the first supermarket networks in Romania, Georgia says “I returned to my first love.”

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Keywords:
BILLA
, RETAIL
, EXPANSION