World’s Leading Banana Producer Dole Fails In Romania

05.29.2013 By Gabriel Razi

Dole Romania, the local subsidiary of U.S. company Dole Food Company, the world’s largest fruit producer with turnover of $7 billion, has given up direct distribution in Romania after only four years, returning to its previous strategy of being present on store shelves through other distributors.

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Keywords:
BANANA
, DOLE
, SALES