ZF DIGITAL

Ovidiu Ghiman, Telekom: Romanian Market Not Used To Paying For Online Content Yet

10.27.2015 By Gabriela Stan

The market is not used to paying for online content yet and needs to be educated in this respect, which is difficult due to the large amount of free content, Ovidiu Ghiman, Telekom Romania CCO Business Segment, told ZF DIGITAL conference.

Ghiman said that on demand content will be more popular in the future, namely opting and paying for a particular content, adding that he sees a partnership relation between Telekom Romania and content producers.

Telekom Romania representative also said that the client is still reluctant to paying for video content, while the number of those who are accessing Telekom TV platform is still low and focused on particular events.

Keywords:
TELEKOM
, ONLINE CONTENT