12.29.2022

Calipso, the producer of spring water brands Miraqua and Codrii Vlasiei, owned by Siderache family, is entering retail with a coconut-flavored natural juice range. more

11.12.2019

Consumption of fruit juice and nectars rose almost 5% to 67 milion liters or a little more than 3.5 liters per capita in Romania last year, ZF has found from European Fruit Juice Association (AIJN) more

08.24.2015

Non-carbonated drinks, a segment that has been slow to grow due to the domination of carbonated beverages, is becoming increasingly attractive to established companies and startups, as Romanian more

06.25.2015

Albalact, the largest dairy business in Romania, has entered the non-carbonated natural fruit juice segment with the Frupt brand, aiming for a slice of the 150 million liter annual consumption. more

03.24.2015

Giampaolo Manzonetto, the Italian who has been in charge of the local operations of juice producer Parmalat for the last 12 years, has been appointed general manager of the main companies the Lactalis more

12.05.2011

The sales of Tymbark Maspex, the largest nectar maker on the local market went up by over 56% in the first nine months of this year compared with the same time in 2010. The company maintains the 10% more

11.28.2011

The Romanian soft drink market did better in 2011, when the decline in sales was lower than the dramatic drop posted in 2010, says Mihaela Burtoi, group brand manager of soft drink maker Tymbark, more

06.16.2011

Beer and soft drinks, two markets worth above EUR1 billion, and wine, worth EUR350 million, experienced their second year of decline, forcing the managers in these industries to place their hopes in more